libro Asia Rising. how Historys Biggest Middle Class Will Chage the World., Rohwer J

ASIA RISING. HOW HISTORYS BIGGEST MIDDLE CLASS WILL CHAGE THE WORLD. 

por el autor   Rohwer J


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ISBN: 9781857881561
Tema: Economía - Economía y Finanzas
Editorial: Nicolas Brealey
Fecha publicación: 1995
Páginas: 382

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En papel Librería 75 en Madrid 1 US$ 19.88
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Reseña

The author argues that the wealth generated by Asia´s resurrection will create tides of business and financial opportunities for Western companies and their workers. assessing the relative strenghts and weaknesses of American, European, Japanese and South Korean multinational, Rohwer finds that many Western firms hold some critical advantages, including an ability to adapt to the cultures of Asia and the diverse methods by which business is conducted in that part of the world.

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